Saturday, 8 March 2014

Instagram Lands Its First Big Ad Deal

From Mashable

Facebook may finally start to recoup some of the money it paid for Instagram.


Ad Age reports that Instagram has inked an ad commitment with Omnicom, a global advertising company, for up to $100 million in ad spend over the course of a year on the social network.


See also: Facebook Auto-Play Video Ads May Not Come Until This Summer


A rep for Facebook confirmed the ad deal, but not the price. One source familiar with the matter told us that the price quoted in the Ad Age story was inaccurate.


"This is an exciting new chapter and we’re loo .. Read More



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